This session features how to make software and services attractive and usable for both patients and their providers Many software startups often don’t really understand healthcare institutions – hospitals, clinics, state Medicaid/Medicare agencies and the like. But for the institutions, adopting any new service and integrating it into the systems and software they already have is costly in time, (re-)training and money. Led by three successful startups in this space, hear real world use-cases and best-practices that harness things such as a patient’s health history, real time data from activity trackers, wireless scales, and blue-tooth enabled biometric sensors into improved outcomes and better coordinated care. Get introduced to technology that helps recipients first find out their eligibility for Medicaid/Medicare, food stamps, and such before filling out long forms. Discover mobile health innovations that are improving health and changing lives as they improve care coordination.